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Surviving the COVID-19 Coronavirus Financial Crisis

by admin | Mar 13, 2020 | Business Management, Cashflow & Finance, Entrepreneurship, Operations

It’s official, the world has lost its mind. A time of unprecedented hysteria with blatant disregard for the long term impact that will be created. I see this as the catalyst for a massive long-term COVID-19 Coronoavirus financial crisis. You may or may not feel as I...

How-to Open a Fitness Studio A-Z

by admin | Apr 4, 2019 | Business Management, Cashflow & Finance, Entrepreneurship, Operations, Personal Training Business Tips

Are you a personal trainer or a fitness professional with a dream of one day opening your own gym or studio? Well I remember being there, but fast forward many years and I bought, built, and sold five studios of my own. I’ve had partnerships, solo ventures,...

How Do I Calculate My Fitness Marketing ROI?

by admin | Mar 13, 2019 | Business Management, Cashflow & Finance, Entrepreneurship, Operations, Personal Training Business Tips

Am I spending too much on Facebook? Should I be spending more on Facebook? What else should I be spending marketing dollars on? Is print/radio/flyers/direct mail/this, that or that other thing worth it? How do I know if any of this is working? I’m sure all of...

Fitness Studio KPIs | 7 Numbers to Rule Them All!

by admin | Mar 6, 2019 | Business Management, Entrepreneurship, Operations, Personal Training Business Tips

Lord of the Rings Fan? Ok I am, but it just so happens much like the 7 Rings of Power there are also 7 Fitness Studio KPIs that have proven to be very impactful in running and managing a fitness business. Don’t know what a KPI is? Don’t worry you’re...

Content Has and Always Will Be King

by admin | Sep 14, 2018 | Business Management, Entrepreneurship, Personal Training Business Tips, Success Mindset

You know it’s been more than 20 years now that I have been “self-employed.” A lot has changed, for instance when I first started there was no Facebook or Twitter, in fact it was amazing if as a small company or solopreneur you had any kind of a functional website. I...

Road Map to Your Income Statement

by admin | Aug 15, 2018 | Business Management, Personal Training Business Tips

Do you find your financial numbers confusing? Are you afraid to or not sure what you should be looking for? Your income or profit and loss statement and your balance sheet are key roadmaps into how well you’re business is doing, what is and isn’t working, and even how...
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