As I write this I’m 40,000 feet in the air on my way home from Fitness Business Summit 2013. I’ve been to this event every year since it’s inception in 2007 and this was the third time I’ve be honored by being asked to present. Every year the event get’s big and the force multiplier […]

Batch Processing and a Distraction Eliminated I’m on my way home from Fitness Business Summit. As usual I am completely energized and ready to conquer the world…again. It’s easy to feel completely revved up only to be left completely burnt out before the end of the week. That’s why it’s critical to understand how-to manage […]

400 Square Feet, 20 Clients, $48,000 (Case Study) I have a really inspiring story to share with you today. This story is personal for me because I know how hard it can be to achieve success, especially when you have very limited resources. It was Lori who introduced me to Misty who has since become […]

Do you use Facebook to grow your business?   Facebook, in my opinion, is one of the most robust marketing channels to quickly grow your business, and to automatically access a massive audience.   If you don’t have a fanpage for your business start one.   Once you start a fanpage it’s important you complete […]

The summary of my success in the fitness industry as a trainer, entrepreneur and now a mentor is really a result of my failures. That’s not to say that we should dwell or focus on our failures but rather be able to acknowledge and accept them. I can only speak for myself but I find […]

Why are you a fitness professional? I’m sure it’s because you want to change peoples lives, to help people feel better about themselves and to make a difference in one person or the world as we know it. If your clients came to you with similar weight loss goals would that be good enough? I […]

Do you ever feel overwhelmed in your business? Do you ever feel like maybe it’s just not worth it? Or that it just isn’t going to work? I’d be shocked and question whether you were really being honest with yourself if you said no the above. The truth is as an entrepreneur you are going […]

You know I’ve learned so much from my mentors over the year’s, this again comes from my association to Bedros. Just before Christmas I received a small package in the mail, a gift from my coach. A simple Christmas card and a new iPod shuffle. I didn’t think much of it at first other than […]

There are too many struggling personal trainers! It breaks my heart to know how many trainers leave the industry each year because they can’t make enough money to support themselves or their families. I’ve been their, I can relate, and maybe that’s why it makes me so sad. This week I have video for you […]

I’ve been trying to write this post for a short while, it’s been hard to get the words out for some reason but I think it’s needed from what I am hearing from many fitness professionals. Ever feel like you’re in a funk? Like yesterday you knew exactly where you were going with your personal […]

It’s normal at first to fear or be frustrated with increased competition. Our immediate reaction to increased competition is one of self-doubt or scarcity. The only way increased competition can hamper your ability to succeed is if you choose to acknowledge or give into these fears and become reactive to them.   If you stay […]

Look if you’re going to be an entrepreneur than you are going to mull over how to better manage your time, frequently. Everyone has different ideas and you will need to find what works for you. This week’s personal trainer business tip is all about successful time management. First, focus on what matters and learn […]

As fitness professionals we’re so methodical, analytical and task oriented that sometimes we really do miss the forest for the tress. Combine that with a healthy does of entrepreneurial fear and it’s not hard to see why so many fitness professionals struggle to build a career that affords them the lifestyle they deserve. I know […]

Someone directed me to this video of Seth Godin and I thought it was great, I think it pretty much applies to anyone who is or wants to be an entrepreneur.

Like every other year the Fitness Business Summit was over the top in 2012. If you’re like me you may have times where you’re feeling burnt out, tired, like it’s hard to focus and get shit done. If it means rolling pennies, turning in bottles to go to events like this you should. The raw […]

After establishing ones self as an expert in their given niche, it is important to further diversify yourself from other given experts that may be in the same field. While doing this you may also find additional ways to leverage your time further and develop not only a greater absolute income for yourself but also […]

You may have tuned in a couple weeks ago as Joshua Neufeld talked about finding your passion in the fitness industry. What many of you may no know is that Joshua only began his real fitness career barely 3 years ago, it began as two very nerve racking interviews with my business partner and myself […]

A special guest post by: Joshua Neufeld, NeuFitness To do what you love, and be able to make money doing it, is something few individuals have the opportunity to truly experience in their lives. The fitness industry is such that if you don’t show up to work every day with a passion for changing lives, […]

Are you regularly asking your clients for testimonials? Most trainers are not. This won’t be a long blog post at all but it will be one packed with great purpose. I’m certain by now you know the benefits of testimonials. Social proof is worth more than just about any pricey, elaborate marketing campaign. It’s worth […]

This post on very viable personal trainer marketing might raise a few eyebrows and ruffle a few feathers. Recently I learned of an amazing new strategy of adding 100s of new contacts to my list in minutes using Facebook and Yahoo. The prospect of this could potentially generate thousands of dollars of revenue instantly for […]

So last week I ran an email referral contest to generate new names and leads for my mailing list. I’d avoided this contest for months because I didn’t like the greyness of it in association to privacy (something I take very seriously.) Now ultimately I opted to run this contest because of the success of […]

As you know things have changed a lot for me in the last four years, thanks to many kind and gracious fitness professionals that have been willing to share their business success secrets with me. I’ve been able to move my career in a direction I never believed possible, in essence that’s what brought Profitable […]

Do you know what your weaknesses are? I know exactly what my primary weakness is and I think it’s something you will relate to. I’ve been working to overcome it for years, with all the progress I’ve made I still have much work to do. I’m undoubtedly a control freak and what’s worse not only […]

What a weekend! Well if you missed out on Saturday’s Profitable Personal Trainer Workshop I wanted to give you a recap. We were very fortunate to have North America’s top fitness business coach Bedros Keuilian in Calgary; not only an extreme privilege but the guy barely made it, for some reason Canadian Immigration seemed to […]

www.OwnTheLeafs.ca   Is your own inability to wrap your mind around something so big it seems seemingly ridiculous holding you back? If you answered no to that question good for you because like my very good friend Darren Thompson you are completely fearless. You can accomplish pretty much anything without fear, doubt or any worry […]

Look, I know building a successful business is hard, especially as a solo personal trainer. You have to wear a lot of hats, you have to work a lot of hours and it’s really easy to begin doubting yourself at every turn. But ask yourself this…if you could double or triple your current monthly income […]

If I asked you to be really honest with yourself right now could you? Is your day to day activity focused around purpose or finance? Maybe this sounds like a weird question.  Maybe you answered it quickly in your mind, but are you sure? Are you truly being 100% honest with yourself? If I’m being […]

You know it’s been more than 20 years now that I have been “self-employed.” A lot has changed, for instance when I first started there was no Facebook or Twitter, in fact it was amazing if as a small company or solopreneur you had any kind of a functional website. I had no idea what […]

  Below is a weekly email I sent to my team to explain the idea of reverse engineering any goal, I thought you might find value in it’s application personally or even to your team so I thought I’d repost for you here! Enjoy! Do you use reverse engineering in your life? If not you […]

We all know by now if you’re going to own your own business and be an entrepreneur chaos is nothing new. In fact we must always work to embrace the chaos as the only time to worry is when chaos is enveloped by calm. When all is “calm” that’s a clear indication you’re not pushing, […]

This weekend I got to explore my creative side in the Canadian Rockies. To me Banff National Park is one of the most beautiful places on earth. My wife was so kind to book me this four-day photo excursion with three amazing and well-known landscape and wildlife photographers. I knew I was going to experience […]

November 2014 I was honoured with the opportunity to speak at the local TEDx event. I was super excited to share this short equation which has been a big part of my life for more than 20 years (though I didn’t realize that until just a couple years ago.) You see I kind of always […]

One of my readers wrote, “This is one that I just can’t grasp –how do I decide how much money I want to earn? It just feels like a guessing game – like I should pluck a number out of the air and stick with it? Writing down what I want is easy but putting […]

What is your time worth? This is a very serious question and one you need to answer for yourself. What’s more I’d suggest you re-evaluate it about every six months; that is if you want to grow your fitness business as fast as possible. Let me explain. No matter whether you’re just starting out or […]

When I was walking into security at the airport the other day the security person seen my shirt (HARD WORK BEATS TALENT) and asked, “do you really believe that?” I said, “100%”, she said, “how do you know?” I said, “I’m living proof!” My morning routine is I listen to motivational speeches/programs and there’s one […]

I don’t know about you but I feel continually blessed that I get to spend my career working to inspire people and change their lives. What we do as fitness professionals is world changing, every day you are a hero. During my short tenure as COO at Fit Body Boot Camp franchise HQ I’ve got […]

I remember having this obsession with bouncy balls as a kid. I thought the coolest thing about them was that if you dropped one it would come back to you. Then I discovered the harder you “dropped” it the more it bounced. This is where the “fun” (at least that’s what I thought it was) […]

Well it’s been a while since I’ve been doing much writing, but it’s time, and what better time but Thanksgiving weekend.   A lot has transpired these last few month, new opportunities seen me take on the COO role of the Fit Body Franchise, a new home purchase in sunny Southern California, a lot of […]

Want to make your competition irrelevant? Want to build your business quickly for free? Want to become the go-to expert in your community and online? Start helping your clients get better results! It’s really that simple. So how do you help your clients get better results when most clients continuously throw excuse after excuse at […]

“I want my business to grow, but I feel like there aren’t enough hours in the day…”   Man! That statement strikes a nerve in me (and perhaps you too). I spent years gripping the reins so fiercely that I found the business I’d been working so hard to build was just stagnating – I’d […]

Being an MMA fan, I get caught up in the hype of fights all the time.   Every time there is a championship fight, they create promo for both fighters and how hard each camp has trained.   You get to see the inside life of each fighter and why this fight will be the […]

Growing up I had it in my head, that being a cage fighter would be the coolest thing ever.   I found the closest kickboxing/MMA gym I could find. This was just before MMA was really mainstream so these gyms where dimly lit, lined with carpet covered with blood and sweat.   It was intimidating, […]

You might believe you are already effective at managing your time. If there’s anything I’ve learned it’s that when it comes to time management it’s a continual work of improvement. There are 3 keys to time management. Most important, always make sure you decide what you need to do tomorrow at the end of today. […]

I’m Ready To Talk About It… It’s been 6 months since I left my husband. There, it’s out there. Now the world knows 🙂 I am now a fully fledged single mom, single earner, single woman. I own a massively successful boot camp business, I am closing a personal training studio in an effort to […]

As I write this I’m 41,000 feet in the air en-route to Chino Hills by way of Phoenix. I had to write this now as I was just reviewing submissions for a 90-day business transformation challenge and needed a break. I run this challenge every three months within the elite coaching program I run with […]

The Art of Compulsion.   Compulsion, my dear friend and cohort Merriam Webster tells me, is:   : a very strong desire to do something   Women, in my opinion, often feel compelled to help other people. It is part of our genetic make up. Now men, don’t get huffy – you also have these […]

By now you may have heard of Misty she’s written a couple guest blog posts for me. Her journey has been an amazing one in less than two years going from small home studio to thriving home studio and a separate standalone boot camp location with some really cool things on the horizon (watch for […]

I have been in this industry for about 8 years. I love what I do – somedays I think I am slightly addicted to my amazing career. I have been coaching in the 7 Figure Mastermind for what seems like an eternity (just kidding Cabel, it’s been a slice), I have watched some powerful and […]

“You don’t need a new year to create a new you. You create yourself every day through better thought patterns, positive self talk, patience with your goals and understanding that you only attract back to yourself what you give out. If you can work a little bit every day on making yourself happier, then every […]

For some time I’ve come to think my journey as an entrepreneur is preparation for my next career of philanthropist. After all what could be a nobler calling in life than to work tirelessly to improve the world around you. Anyways on a Saturday on a long weekend I just wanted to share with you something […]

I have a guest post today from my friend and colleague Lori Kennedy. You may remember Lori Kennedy – she is the Registered Holistic Nutritionist from Toronto.   We co-hosted the Wellness Business Summit this past March. She has a few techniques on how you can be more productive so you can make more money. […]

Yesterday at a team meeting I had a little coaching activity with my trainers.   I asked them if they cared about their clients and if so what things they did to show their clients that they care.   If you can’t say yes to caring about your clients it’s time for a career change, […]

The wellness business is much like the fitness or personal training business; the clients have the same behaviors and concerns. Usually you’re not their first attempt to overcome their present challenge and a healthy level of skepticism has them reluctant to commit to anything long-term. As a result many wellness professionals (like personal trainers) find […]