The “Clean Slate” Mentality

I know we’re just heading into Christmas but have you considered your personal training marketing for January? If not truly now is an ideal time. We all know there is not a bigger opportunity in the fitness industry than the first portion of each new year. With consumer awareness at an all time high you would think it would be easy, but our services are expensive.

If you think about it logically the consumer behaviours make perfect sense, in fact you yourself are likely much the same in your own actions. Watch this short video to learn what I call “clean slate” mentality and how it may affect your the success of your personal trainer marketing in the new year.

[youtube]http://youtu.be/XbrbWRAsF4E [/youtube]


Leave a Reply