The Calm Before the Storm

July has finally ended! Most would agree that July is likely the slowest month of the year in the fitness industry. This is the time for many of us to slow down, wind down, relax and rejuvenate, but it’s also the time to be working on the systems of your business. The...

Offline Personal Trainer Marketing

Is your current personal trainer marketing strategy producing continual growth in your business? I’ve really noticed something with a lot of fitness professionals lately, and in some ways even within my own business. With a number of personal trainer marketing experts...