by Cabel | May 3, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Remember a little while ago when I told you how we signed up over 40 people for our bootcamp in 72 hours? (Refresh your memory by clicking here.) Anyways, that re-packaging strategy was the first half of a 2-step marketing process. As a fitness professional 2-step...
by Cabel | Apr 29, 2010 | Personal Trainer Certification, Personal Training Business Tips
The video below is an excerpt from last year when I spoke in Anaheim at the Fitness Business Summit (The 2010 summit starts tomorrow). This is the first year I have missed the summit and it sort of has me a little disjointed this week. You see this conference is what...
by Cabel | Apr 22, 2010 | Personal Training Business Tips
The following is an example of why it’s important to always remember to not only be a strong leader but an effective delegator. Sounds easy but do you truly know the difference between delegation and abdication? Yesterday was one of those days you really wish to...