Chuck and I at the Vegas mastermind where he was named transformation challenge winner, this earns him flight and hotel to San Diego on me!
Below is an excerpt from a submission from Chuck for our quarterly “transformation challenge” it gives you a peak of what the 7 Figure Fitness Mastermind is all about. -Cabel
I got back from FBS, where I signed up for the mastermind, was the week Brian left my business. The trainer that sabotaged BBF. This to me has been a transformation, almost a complete loss at first, of rebuilding my business and I did that in less than a year and ALL while joining Mastermind!
So, I have had tremendous growth in my business but maybe not completely defined by EFT. I believe that there are multiple factors that come into play and CULTURE ranks #1! Yes of course, we need to generate more income, however I feel that we must build up front with culture so people KNOW, LIKE, and TRUST your company and than narrow the barrier of entry. I think I have become a shining example of this theory. It’s taken me since our last MM to generate this momentum and now through Trials, Sales, BOGO, and my January promotions you can tell 2014 is going to start out with a BANG!!!
So I know you’re a numbers guy so I’d like to share with you what I have done since the San Diego MM. (NOTE: I had no Marketing in place in October prior to attending the MM. I fixed that as soon as I arrived home)October 1st to December 31st
TRIALS – SET – SHOW – CLOSE
– CLOSE Ratio: 88%
Black Friday Sale:
we did $24,000 Paid In Fulls (money in hand)
– We did this in LESS than 24 hours! $24k in 24 hours!!!!!
January 28 Day for $79 promo
– Set a goal of 21 spots
– SOLD 34 SPOTS – $2686 in sales (started VIP pricing calls this week to convert)
January 14 day trials (passes valid 1/1/14 – 1/15/14)
– So far we’ve harvested 19 of these. I expect to see a few more in the next two days.
Facebook
From 1394 to 1786 ‘Likes’ = 392 Likes UP (28 a week average over 14 weeks total)
CULTURE BUILDERS AND EVENTS
– November 3rd: Special Guest Lori Harder Bootcamp and Seminar
- 120 people attended this SINGLE SESSION
– Thanksgiving Day Turkey Day Bootcamp for Charity
- 160 people attended
– Christmas Eve Bootcamp for Charity w/Special Guest Lori Harder
- 120 attendees
STAFF (all since San Diego)
– I have now hired 3 more trainers so I no longer have to work IN my business but can now work ON my business
– I hired a nutrition coach that works 30 hours a week so I no longer have to do these consults
– I gave ALL my staff $200 bonuses for Christmas. $100 gift cards to a super high end restaurant and $100 cash
– I gave my admin, Gini, a $X000 increase on her salary for 2014
– Started IRA program for my staff
Memorial Day Catastrophe Turned Blessing- Lead trainer leaves to start rival business
- steals entire concept
- I lose 55% of memberships
- I lose estimated $13,000 in monthly EFT drafts
- In LESS THAN 6 months I have rebuilt entire BBF biz from ground up! Replaced every lost member. Not only replaced everyone that left but exceeded it! Again…in less than 6 months!
YES! Contact me today to schedule a FREE no obligation consultation and trial workout.