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As trainers we never stop learning, you can’t, there is simply too much to know. Even things you’ve done a certain way for years can suddenly take on new meaning, like a normal barbell bicep curl for instance. This blog post isn’t about business, marketing, lead generations or pushing profits into the stratosphere. Yet if […]
A special guest post by: Joshua Neufeld, NeuFitness To do what you love, and be able to make money doing it, is something few individuals have the opportunity to truly experience in their lives. The fitness industry is such that if you don’t show up to work every day with a passion for changing lives, […]
Profitable Personal Trainer is almost two years old. It’s been quite an adventure as a part time project aside from our studio. I’ve cherished the moments and learned as much as I’ve taught, it’s taken some time but I feel I’ve finally found my voice. I’m very excited about 2012. Watch for the evolution of […]
You may have heard recently that a story flew around how the US Government recently declared pizza to be a vegetable. At least that’s the version of this story that I was told. None the less it’s safe to say this weird situation, likely taken out of context and totally misunderstood, received a lot of […]
This last weekend I was out in Vancouver speaking at CanFitPro’s western national conference. I’m always amazed at the responses I get when I ask, “who is your most likely customer?” Maybe I shouldn’t be, after all this might have also been one of the toughest things for me to comprehend. I can’t stress enough […]
Are you regularly asking your clients for testimonials? Most trainers are not. This won’t be a long blog post at all but it will be one packed with great purpose. I’m certain by now you know the benefits of testimonials. Social proof is worth more than just about any pricey, elaborate marketing campaign. It’s worth […]
This last weekend I was presenting at CanFitPro Calgary conference on the topic of an effective personal training website and how it fits into your personal trainer marketing plan. One of the things we talked about in detail was about keywords and optimized content. Now if you don’t currently have a website there is likely […]
This blog post is going to be one of those posts that just comes straight from the hip. You see the fitness industry is undergoing a rapid evolution right now and I fear many trainers are in danger of being left behind. If you’re NOT making more than $100,000 a year in total revenues, you […]
Ever feel like you get shiny object syndrome? You know what I mean, where this new idea comes along and you jump at it, and then another idea so you jump over there. It sort of seems to me that a lot of the fitness professionals I’ve met seem to organize their fitness marketing this […]
This post on very viable personal trainer marketing might raise a few eyebrows and ruffle a few feathers. Recently I learned of an amazing new strategy of adding 100s of new contacts to my list in minutes using Facebook and Yahoo. The prospect of this could potentially generate thousands of dollars of revenue instantly for […]
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