Your Personal ‘Stick Rate’ and 5 Critical Elements You NEED to Track
First and most importantly, happy Family Day everyone! If you’ve never heard the term ‘Stick Rate’ it’s one that you should become familiar with, even if you are a brand new trainer. Stick Rate is something I learned a great deal about from internet information marketers. Most of the most profitable info marketers sell products, […]
Starting a Personal Training Business
Special Guest post by: Andrea Thatcher The personal training industry is booming! The demand for Personal Trainers is exceeding the number of available trainers!! I am a very busy girl teaching and certifying new trainers here in Calgary to keep up with the demand. With that in mind, many new trainers are eager to get […]
How I Use Paper to Sell Personal Training
If you haven’t already read last week’s post you should do so before reading this one. In this week’s post we’re going to pick up where we left off. Now that you understand your client’s needs, previous experiences, expectations and have made them a little emotional about the whole situation; how do you move them […]
The Right Way to Begin ‘Selling’ Personal Training
I’ve seen so many personal trainers just starting out that seem to be very nervous about meeting a potential client for the first time. Maybe rightly so as its next week’s pay check on the line. However I am here to tell you that you are never going to experience a lot of success handing […]
The More Lines in the Water, the More Likely You Will Get a Bite
What does fishing have to do with the business of personal trainer marketing in Alberta? Maybe more than you think. Too often, especially as a solo personal trainer, our time is spread very thin amongst a variety of tasks. When we think of personal trainer marketing and attracting new clients we often become really focused […]
Developing Your Pricing Structure as a Personal Trainer in Alberta
When starting out as a new personal trainer in Alberta, how much to charge is a common question. At least through central Alberta the average for personal training is around $1/minute. Many new solo trainers are charging somewhat less and many established trainers and studios like ours are charging significantly more. So the question now […]
Conquering Google’s First Page
As personal trainers, and truly business in general, advertising is expensive. If you are personal trainer just getting started in the industry I doubt you are keen about spending a whole bunch of money on ads or flyers that may or may not even work. If you are a new trainer in the industry you […]
Never Forget to Recognize People
Not directly a marketing strategy, perhaps one part common sense, but either way something you can’t afford to miss. Just today I was reminded of the importance of recognizing someone that I never expected to play as big a role in our success as they have. Just after lunch I finally made it downtown to […]
Popeye’s Supplements
We have been operating Popeye’s Supplements Calgary for many years and have done all of our own marketing to this point. As we have been concerned how the current recession would impact future business we actively searched for new and innovative marketing ideas. We’ve known Cabel for some time and are delighted to see him launch profitablepersonaltrainer.com. He has provided significant input on […]
How I generated Killer Leads in less than an hour
How I generated over 200 prospects, 67 emails and 6 potential clients in less than an hour (and you can too!) In fact some of you reading this post may be within that group of prospects. With that being said don’t feel duped, jaded or tricked into sales scheme because that is entirely not the […]