campaign evaluation

Am I spending too much on Facebook? Should I be spending more on Facebook?

What else should I be spending marketing dollars on?

Is print/radio/flyers/direct mail/this, that or that other thing worth it?

How do I know if any of this is working?

I’m sure all of these and many more questions are going through your head all the time. (And if they’re not then clearly you’re in denial and just avoiding it altogether which means you need to understand this even more.)

You’re working hard to grow a personal training business that works, you can’t afford to keep throwing money away on things that don’t work.

Worse, it’s getting harder all the time with all the extra competition.

Things that worked last month are now twice as expensive and working half as well.

Ahhhhhh….what do I do?

Well as we all know by now, we need to make decisions objectively, this is certainly maybe even more true when it comes to business.

You need to be able to evaluate your fitness marketing objectively, be able to quantify the results.

And here’s the great news, not only will I teach you to do that, when you do the decisions become super easy and clear.

In fact you’ll stop looking at your fitness marketing efforts as a stressful expense and see them as a lucrative and scalable investment!

Check out this short video, it will teach you all you need to know about calculating your fitness marketing ROI (and likely give you a few new things to think about too!)

If you like it I hope you’ll subscribe! (Just click here to subscribe www.youtube.com/mrfitnessmarketing)