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Personal Trainer Marketing: Website Relevancy

Personal Trainer Marketing: Website Relevancy

What does personal trainer marketing have to do with the library? Likely more than you currently understand. If you’re interesting in an effective online personal trainer marketing strategy than you better understand how keyword relevancy works when it comes to your website. Let’s say for a moment you are fairly new personal trainer in the […]


Personal Trainer Marketing: 3 Point Conversion

Personal Trainer Marketing: 3 Point Conversion

No I’m not confused trying to explain the inner workings of either basketball or football but rather going to provide you a whole simple system that can fuel your personal trainer marketing engine. As you know Bedros Keuilian has been my mentor for a number of years, recently he was in Calgary and we put […]


The Profitable Personal Trainer Workshop - April 2011

The Profitable Personal Trainer Workshop – April 2011

What a weekend! Well if you missed out on Saturday’s Profitable Personal Trainer Workshop I wanted to give you a recap. We were very fortunate to have North America’s top fitness business coach Bedros Keuilian in Calgary; not only an extreme privilege but the guy barely made it, for some reason Canadian Immigration seemed to […]


The first thing I did today was...

The first thing I did today was…

Ok it’s Monday, it’s where the rubber hit th road. Everyone in attendance last Saturday was challenged with “Taking Massive Action” with renewed confidence, enthusiasim, knowledge and power. Now I’d like to know what was the first thing you did Monday morning? Where has your vision stretched? What do you see on the road before […]


How to Raise 1.3 Billion Dollars (True Story)

How to Raise 1.3 Billion Dollars (True Story)

www.OwnTheLeafs.ca   Is your own inability to wrap your mind around something so big it seems seemingly ridiculous holding you back? If you answered no to that question good for you because like my very good friend Darren Thompson you are completely fearless. You can accomplish pretty much anything without fear, doubt or any worry […]


How-to Spend Your Marketing Dollars the Right Way – Part 2

How-to Spend Your Marketing Dollars the Right Way – Part 2

Ok last week we talked about how we all get sucked into running awareness, branding type advertising campaigns because that’s what we’re constantly exposed to by big business. We also discussed why a low barrier of entry list building ad can be far more effective and how easy it is to measure it. This week […]


The Right Way to Spend Your Fitness Marketing Dollars

The Right Way to Spend Your Fitness Marketing Dollars

Recently a client was asking for my feedback and opinion on a display ad that they had run previously and was up for renewal. The ad was of the typical type that most gyms and personal trainers do. Logo in the top corner, some features or services in bullets, an address, phone number, hours, tagline, […]


5 Critical Steps to Double Your Income

5 Critical Steps to Double Your Income

Look, I know building a successful business is hard, especially as a solo personal trainer. You have to wear a lot of hats, you have to work a lot of hours and it’s really easy to begin doubting yourself at every turn. But ask yourself this…if you could double or triple your current monthly income […]