by Cabel | Apr 19, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Ok last week we talked about how we all get sucked into running awareness, branding type advertising campaigns because that’s what we’re constantly exposed to by big business. We also discussed why a low barrier of entry list building ad can be far more effective and...
by Cabel | Apr 12, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Recently a client was asking for my feedback and opinion on a display ad that they had run previously and was up for renewal. The ad was of the typical type that most gyms and personal trainers do. Logo in the top corner, some features or services in bullets, an...
by Cabel | Mar 29, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Email marketing is one of the most cost effective and time efficient ways to provide over the top value to exisiting clients and easily attract new ones. Especially if you are still training a lot of clients personally you should be using email marketing to really...
by Cabel | Mar 1, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
This weekend I invited some of my coaching clients to take in a day of coaching and role-playing at my studio in Red Deer. I left no secret untold and exposed them to every aspect of our “million dollar” sales presentation. When it comes to sales success...
by Cabel | Feb 15, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Looking for a new way to attract more personal training clients? One of the strategies I used for quickly recruiting more personal training clients early in my career was the local lunch and learn. Not only is this a fast way to fill your schedule but it will also...
by Cabel | Feb 8, 2011 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Today I was preparing my presentation for this year’s Fitness Business Summit in Anaheim, California. I’ll be speaking there in about 6 weeks from now. I’ve really become known in my mastermind group for the systematic way I approach, execute and build my business. In...
