What’s the difference?
Yesterday at a team meeting I had a little coaching activity with my trainers. I asked them if they cared about their clients and if so what things they did to show their clients that they care. If you can’t say yes to caring about your clients it’s time for a career change, […]
Wellness DFY Marketing
The wellness business is much like the fitness or personal training business; the clients have the same behaviors and concerns. Usually you’re not their first attempt to overcome their present challenge and a healthy level of skepticism has them reluctant to commit to anything long-term. As a result many wellness professionals (like personal trainers) find […]
You Need to Attend Events!
As I write this I’m 40,000 feet in the air on my way home from Fitness Business Summit 2013. I’ve been to this event every year since it’s inception in 2007 and this was the third time I’ve be honored by being asked to present. Every year the event get’s big and the force multiplier […]
Continual Forward Momentum
Batch Processing and a Distraction Eliminated I’m on my way home from Fitness Business Summit. As usual I am completely energized and ready to conquer the world…again. It’s easy to feel completely revved up only to be left completely burnt out before the end of the week. That’s why it’s critical to understand how-to manage […]
400 Square Feet, 20 Clients, $48, 000 Case Study
400 Square Feet, 20 Clients, $48,000 (Case Study) I have a really inspiring story to share with you today. This story is personal for me because I know how hard it can be to achieve success, especially when you have very limited resources. It was Lori who introduced me to Misty who has since become […]
How To Hire A Nutritionist For Your Fitness Business
How To Hire A Nutritionist For Your Fitness Business By Lori Kennedy Today I have a really great article for you written by my friend and colleague, Lori Kennedy RHN, CEO of WOW! Weight Loss Inc. If you made it to the Fitness Business Summit this year you got to listen to her talk about […]
A Distraction Eliminated
Do you use Facebook to grow your business? Facebook, in my opinion, is one of the most robust marketing channels to quickly grow your business, and to automatically access a massive audience. If you don’t have a fanpage for your business start one. Once you start a fanpage it’s important you complete […]
Failing Forward
The summary of my success in the fitness industry as a trainer, entrepreneur and now a mentor is really a result of my failures. That’s not to say that we should dwell or focus on our failures but rather be able to acknowledge and accept them. I can only speak for myself but I find […]
The Ultimate Workout Solution
Here’s some more kick ass content from my good industry friend Mike Whitfield. Serious read and deploy! Mike Whitfield, CTT Author, Workout Finishers Once you read this, you will change the way you approach training with your clients and campers forever. That’s actually a good thing. If you’re anything like me, you’re willing to […]
Weird Density Workout (Clients Love This)
I’d like to introduce you to a good friend of mine who has brought something totally unique to the workout world, today he’s got something really cool to share with you, take it away Mikey… Mike Whitfield, CTT Author, Workout Finishers I had a problem and I had to do something about it. You see, […]
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