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The Whole Summer Deal

by admin | Jul 6, 2021 | Personal Trainer Marketing, Personal Training Business Tips, Products & Services, Sales & Leads, Selling Personal Training

It’s nice to see the world returning to normal in the wake of this bizarre pandemic! It’s only now in most parts of Canada all the Covid restrictions are falling away.I finally see the trend developing that should see advanced recovery in a lot of...

How do I Present Pricing When Selling Personal Training? (Or Any Fitness Service)

by admin | Apr 14, 2019 | Personal Trainer Marketing, Personal Training Business Tips, Sales & Leads, Selling Personal Training

I can’t tell you how many clients I’ve had that really struggled with how to present pricing when selling personal training or fitness service. It seems like so often we’re apprehensive to ask for money, I know at one time this was a problem for me...

How-to Open a Fitness Studio A-Z

by admin | Apr 4, 2019 | Business Management, Cashflow & Finance, Entrepreneurship, Operations, Personal Training Business Tips

Are you a personal trainer or a fitness professional with a dream of one day opening your own gym or studio? Well I remember being there, but fast forward many years and I bought, built, and sold five studios of my own. I’ve had partnerships, solo ventures,...

How Do I Calculate My Fitness Marketing ROI?

by admin | Mar 13, 2019 | Business Management, Cashflow & Finance, Entrepreneurship, Operations, Personal Training Business Tips

Am I spending too much on Facebook? Should I be spending more on Facebook? What else should I be spending marketing dollars on? Is print/radio/flyers/direct mail/this, that or that other thing worth it? How do I know if any of this is working? I’m sure all of...

Fitness Studio KPIs | 7 Numbers to Rule Them All!

by admin | Mar 6, 2019 | Business Management, Entrepreneurship, Operations, Personal Training Business Tips

Lord of the Rings Fan? Ok I am, but it just so happens much like the 7 Rings of Power there are also 7 Fitness Studio KPIs that have proven to be very impactful in running and managing a fitness business. Don’t know what a KPI is? Don’t worry you’re...

The 5X25 Fitness Marketing Model

by admin | Feb 20, 2019 | Personal Trainer Marketing, Personal Training Business Tips, Sales & Leads

I’ve always preached that you need to be, “fishing in multiple ponds,” when it comes to generating enough leads to successfully grow your fitness business (or any business for that matter.) So something I’ve always taught my clients is what I...
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