by Cabel | Dec 1, 2011 | Personal Trainer Marketing, Personal Training Business Tips
You may have heard recently that a story flew around how the US Government recently declared pizza to be a vegetable. At least that’s the version of this story that I was told. None the less it’s safe to say this weird situation, likely taken out of context and...
by Cabel | Nov 22, 2011 | Personal Training Business Tips
This last weekend I was out in Vancouver speaking at CanFitPro’s western national conference. I’m always amazed at the responses I get when I ask, “who is your most likely customer?” Maybe I shouldn’t be, after all this might have also been one of the toughest things...
by Cabel | Nov 8, 2011 | Personal Training Business Tips, Selling Personal Training, Success Mindset
Are you regularly asking your clients for testimonials? Most trainers are not. This won’t be a long blog post at all but it will be one packed with great purpose. I’m certain by now you know the benefits of testimonials. Social proof is worth more than just about any...
by Cabel | Oct 25, 2011 | Personal Trainer Marketing
This last weekend I was presenting at CanFitPro Calgary conference on the topic of an effective personal training website and how it fits into your personal trainer marketing plan. One of the things we talked about in detail was about keywords and optimized content....
by Cabel | Oct 18, 2011 | Personal Training Business Tips
This blog post is going to be one of those posts that just comes straight from the hip. You see the fitness industry is undergoing a rapid evolution right now and I fear many trainers are in danger of being left behind. If you’re NOT making more than $100,000 a year...
