by Cabel | Dec 21, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Well it’s almost that time, that time of year where everyone begins with a clean slate. Unusually motivated, ready to dive in and commit, and unfortunately fiscally compromised from Christmas festivities and holiday spending. In the twelve years I’ve been a personal...
by Cabel | Dec 14, 2010 | Personal Trainer Marketing
2010 is coming to a close, with Christmas just a couple weeks away it’s safe to say I won’t be thinking about business for too much longer in 2010, and you shouldn’t be either. If you haven’t already you should reflect on 2010, are you happy with all that you have...
by Cabel | Nov 30, 2010 | Personal Trainer Marketing
[youtube]http://www.youtube.com/watch?v=RyEwV-L654s[/youtube] My good friend and colleague Leanne Ellington (www.NotYourAverageBootCamp.com) weighs in on the importance of “creating community.” This is a great follow up to last weeks post on “True...
by Cabel | Nov 23, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Let’s face it, true service (what a brilliant tag line Kal Tire has adopted, a whole mission statement in two words) is very, very rare in our society today. Last weekend I gave the example of going to Home Depot, having only the self checkouts open and then the...
by Cabel | Nov 9, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
In the last couple posts I’ve talked about the mechanics of building your personal trainer marketing funnel. Still for most the big key task is continually growing the steady in stream of new prospects into your marketing funnel. At some point though, you need to be...
by Cabel | Nov 4, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
How long a period has elapsed since your last 10 inquiries for your service? Of those 10 how many did you get to meet with and spend any amount of time with? And of those how many became paying clients? If you can’t answer this off the top of your head you should be...
