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The Power of Re-Packaging as a Fitness Marketing Strategy

by Cabel | Mar 22, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

Some of the best fitness marketing campaigns come from simply re-packaging or re-organizing your existing services creating a completely unique program with incredible perceived value. A good example, last week we re-packaged our ongoing group exercise program (FIT...

Three Tips For Getting Your Website Noticed

by Cabel | Mar 15, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

Wow, I can’t believe I am back home, back to regular life. Only a week ago I was in Tanzania, Africa engaging in close encounters with the king of Ngorongoro crater and trekking up the great Mount Kilimanjaro all in support of an international charity called The Water...

Not Having a Newsletter is Crazy

by Cabel | Mar 7, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

Right now I am in Tanzania, Africa. My trip here began with a two day safari to Lake Maynara and Ngorongoro Crater with our expert guide Hubert from Multi-Choice tours. It was amazing, seeing groups of 10, 20, and a 100 or more of many of the animals, until now, I had...

The Absolute One Most Important Thing for Your Personal Training Business

by Cabel | Feb 22, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

Well here I am writing from the airport in Denver.  My flight was delayed on my way back from Miami where I was meeting with my business mastermind group. This group is crazy; some serious contenders in fitness and other industries across North America, a number of...

How I Use Paper to Sell Personal Training

by Cabel | Feb 1, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

If you haven’t already read last week’s post you should do so before reading this one. In this week’s post we’re going to pick up where we left off. Now that you understand your client’s needs, previous experiences, expectations and have made them a little emotional...

The Right Way to Begin ‘Selling’ Personal Training

by Cabel | Jan 25, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

I’ve seen so many personal trainers just starting out that seem to be very nervous about meeting a potential client for the first time. Maybe rightly so as its next week’s pay check on the line. However I am here to tell you that you are never going to experience a...
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