by Cabel | Mar 22, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Some of the best fitness marketing campaigns come from simply re-packaging or re-organizing your existing services creating a completely unique program with incredible perceived value. A good example, last week we re-packaged our ongoing group exercise program (FIT...
by Cabel | Mar 15, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Wow, I can’t believe I am back home, back to regular life. Only a week ago I was in Tanzania, Africa engaging in close encounters with the king of Ngorongoro crater and trekking up the great Mount Kilimanjaro all in support of an international charity called The Water...
by Cabel | Mar 7, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Right now I am in Tanzania, Africa. My trip here began with a two day safari to Lake Maynara and Ngorongoro Crater with our expert guide Hubert from Multi-Choice tours. It was amazing, seeing groups of 10, 20, and a 100 or more of many of the animals, until now, I had...
by Cabel | Feb 22, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
Well here I am writing from the airport in Denver. My flight was delayed on my way back from Miami where I was meeting with my business mastermind group. This group is crazy; some serious contenders in fitness and other industries across North America, a number of...
by Cabel | Feb 15, 2010 | Personal Training Business Tips, Selling Personal Training
First and most importantly, happy Family Day everyone! If you’ve never heard the term ‘Stick Rate’ it’s one that you should become familiar with, even if you are a brand new trainer. Stick Rate is something I learned a great deal about from internet information...
by Cabel | Feb 1, 2010 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
If you haven’t already read last week’s post you should do so before reading this one. In this week’s post we’re going to pick up where we left off. Now that you understand your client’s needs, previous experiences, expectations and have made them a little emotional...
