by Cabel | Aug 26, 2015 | Personal Training Business Tips, Selling Personal Training, Success Mindset
November 2014 I was honoured with the opportunity to speak at the local TEDx event. I was super excited to share this short equation which has been a big part of my life for more than 20 years (though I didn’t realize that until just a couple years ago.) You see...
by Cabel | Jul 28, 2015 | Personal Trainer Marketing, Selling Personal Training
As trainers we’re still people and as people we have certain behaviours that are consistent no matter what. First we live in an instant gratification world. Our clients are looking for a near instant solution and without immediate success coaching them becomes a lot...
by Cabel | Oct 23, 2014 | Personal Training Business Tips, Selling Personal Training
In my high school years, me and my friends would spend our weekends at malls and nightclubs picking up girls and getting numbers. We were salesmen, selling the fact we were interesting, fun to be around and decent enough for us to have their phone number. Then we...
by Cabel | Mar 25, 2014 | Personal Training Business Tips, Selling Personal Training
Ok so you’re training a few people and getting a taste for this idea of being “self-employed.” At some point you start thinking how great it would be to have your own space, one where you make the rules, where you control the environment. It seems like a grand plan,...
by Cabel | Aug 24, 2013 | Personal Training Business Tips, Selling Personal Training
Most personal trainers that are new to the business are excited about their new business venture, however it is very important to understand the significance of self-promotion and marketing. Many personal trainers fail in business, as they don’t do enough promotion...
by Cabel | Jul 30, 2013 | Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training
I would say nearly every trainer I’ve met, including myself, started their career because they enjoyed working out. In my case in particular my career began because people just kept asking questions whenever I was in the gym. They seemed to think because I was...
