Our Mission, Vision and Values

by admin | Jun 5, 2018 | Business Management, Entrepreneurship, Personal Training Business Tips

Mission: We Empower People to Become the Best Versions of Themselves Vision: We are committed to having a broad impact on each other and the communities we serve, empowering all those we interact with to “become the best versions of themselves.” We’ll use...

Sample Trainer Employee Review

by admin | Jun 5, 2018 | Business Management, Entrepreneurship, Personal Training Business Tips

Employee Name: __________________________ Date: ______________________ Reviewed by: _____________________________ Review #: ____________________ Mission/Vision/Values Know the mission statement by heart: Y / N Able to recite all the company values: Y / N Which value...

The 4 Pillars of a Fitness Business

by admin | Feb 15, 2017 | Business Management, Entrepreneurship, Personal Training Business Tips

I learned the hard way that as an entrepreneur you get pulled in a thousand directions every day and you are forced to wear a lot of hats. At least for me, burnout was an ongoing problem. It took me way to long to learn that not everything was urgent, and that by...

How I Would “Start Over” in 2017

by admin | Feb 13, 2017 | Entrepreneurship, Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

I get asked this question a lot… How would you start a successful fitness business if you were just starting over. Not how I would start one today with all the resources now at my disposal, but to rewind the clock and with all the knowledge (from all the painful...

How We Went From Being a “Gym” to Being a “Community”

by admin | Jan 24, 2017 | Entrepreneurship, Personal Trainer Marketing, Personal Training Business Tips, Selling Personal Training

Competition is fierce these days, having a strong point of differentiation is continually growing to be more difficult. Our approach is simple, help our clients develop such strong relationships not only with us but with one another that they never want to leave! This...

How-to Hire Only Highly Motivated Employees – Part 2

by admin | Jan 24, 2017 | Business Management, Entrepreneurship

Here’s the second half of a hiring webinar I did for my private coaching clients. The two parts cover our specific process from how we write our recruiting ads, to interviewing practices, special testing, internships and ultimately hiring and training manual...